Most of the products I launched in this category were done during my stint with Splash Direct Sales. I handled the biggest category of the business – skin whitening. I spearheaded the new product development process for the 2 brands under this category. There were 2 brands in this umbrella, Seriously White and Biolink. Here are just some of the products I launched:
Seriously White Advanced Whitening Kojic Acid Bath Soap and Lotion
Seriously White Kojic Acid Bath Soap and Lotion is powered by Kojic Acid, a well-known active ingredient that can both lighten and fight skin aging in as fast as 5 days. These products also contain vitamins and SPF20 to keep skin deeply moisturized and radiantly beautiful while at the same time protecting it from the harmful rays of the sun.
Seriously White Advanced Whitening Deep Cleansing with Activated Carbon Soap
Seriously White Deep Cleansing with Activated Carbon Soap deeply and thoroughly cleans skin, removing germs and other sickness-causing bacteria. This soap is powered by Activated Carbon, an ingredient in nature known to remove dirt and other impurities, revealing a fairer, purer, and amazingly smoother and whiter skin in as fast as 2 weeks. It also contains Vitamins B5 and E to moisturize, soften, and protect your skin from dirt and microbes.
Seriously White Underarm Day and Night Cream
This product provides underarm protection all day long. The Day Cream gives you daily sweat and odor protection while the Night Cream actively decreases melanin index in your underarms while you sleep.
Seriously White Naturals
Products in this line extension are targeted towards people who are more conservative when it comes to skin whitening. The soaps and lotions here contain papaya and placenta, both are clinically-proven to whiten skin in as fast as 7 days of constant usage.
Biolink’s unique selling proposition is mostly intensive moisturizing with added benefits like age-defying, whitening, and even sun protection. It contains various natural ingredients like Aloe Vera, White Tea, and Citrus Extracts to deliver such results